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It's Official: Apple Jumps the Shark

After Microsoft released its wonderful “I’m a PC” advertisements, I wondered what was next for Apple. After all, it’s ingenuous and libelous “I’m a Mac, I’m a PC” ads were instantly rendered moot by Microsoft’s more human and humble ads. How could Apple respond and not look like a bunch of arrogant jerks...

Posted to SuperSite Blog (Weblog) by pthurrott on 10-20-2008
About today’s Macbook announcements

Apple released evolutionary updates to their MacBook, MacBook Air, and MacBook Pro notebook computers today. My take? Whoop-de-freaking-do.

Posted to SuperSite Blog (Weblog) by pthurrott on 10-14-2008
Quickie, off-the-cuff reaction to today's iPod/iTunes announcements

It's been a long day, and I still have to head out to see some folks for dinner, so I won't have time for a long write-up until tomorrow at the earliest. But here are some early reactions to what Apple announced today. Dominant. Apple controls 73.4 percent of the market for MP3 players in the...

Posted to SuperSite Blog (Weblog) by pthurrott on 09-09-2008
Mac laptops cost twice as much as PC laptops

So this one is sure to draw some fire. I should note that in my own experiences shopping for notebooks (and yes, I did recently buy a Macbook), Macs are definitely more expensive than PCs. However, I’ve never seen the 100 percent markup described here by Joe Wilcox: On Saturday, Aug. 2, I got to wondering...

Posted to SuperSite Blog (Weblog) by pthurrott on 08-06-2008
You know MobileMe is a piece of junk when ... (Updated)

This one reads like a Jeff Foxworthy (of "you know you're a redneck when..." fame) joke. As in, you know MobileMe is a piece of @#$% when even Walter Mossberg, the world's most prominent support of Apple products, can't find anything good to say about it . I look back, smiling,...

Posted to SuperSite Blog (Weblog) by pthurrott on 07-24-2008
Making Microsoft cool ... Is it even possible?

A fascinating article proving that Microsoft is indeed listening to criticisms about its image: Now Crispin has been handed perhaps its biggest challenge to date: Microsoft. The tech giant stunned the ad world in March when it passed over safer choices like Fallon, JWT, and its agency of record, McCann...

Posted to SuperSite Blog (Weblog) by pthurrott on 06-17-2008
I bought a new MacBook ... to run Windows. Why?

Through a long and circuitous route, I ended up at the Apple Store in Braintree, Massachusetts yesterday, and bought a MacBook . The where, what, and why of this transaction may be of interest. (Or it may not. I will at least point out that among my blogging pet peeves are the incessant morons out there...

Posted to SuperSite Blog (Weblog) by pthurrott on 06-16-2008
Bob Cringely is off his gourd

The Robert X. Cringely stuff was cute once, but it's hit "Fake Steve Jobs" territory now: We know who you are, and it's just not fun or funny anymore. More to the point, The X-Man's latest is just plain crazy talk : MeMobile, You Kaput: Apple's plan to take over the world It's...

Posted to SuperSite Blog (Weblog) by pthurrott on 06-13-2008

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